WASHINGTON — The U.S. Postal Service’s first scratch-and-sniff stamps will add the sweet scent of summer to letters of love, friendship, party invitations and other mailings when the Postal Service introduces the Frozen Treats Forever stamps June 20 in Austin, TX.
The United States Postal Service will issue its previously announced set of 10 Frozen Treats forever stamps June 20. The nondenominated (50¢) stamps will be sold in a double-sided pane of 20, which the Postal Service describes as a booklet.
A first-day ceremony will take place at 6 p.m. in the Event Courtyard at the Thinkery Children’s Museum, 1830 Simond Ave., in Austin, Texas. The ceremony is free and open to the public. Parking is available at nearby Alamo Parking, according to the Postal Service, and tickets will be validated at the museum admission entrance.
The Frozen Treats stamps designs each show two “frosty, colorful, icy pops on a stick,” set against a white background. The watercolor illustrations are by California artist Margaret Berg, a native of South Africa who studied at Otis College of Art and Design in Los Angeles.
“Modern frozen treats are available in many varieties,” the Postal Service notes. “Ice pops are made by large manufacturers, home cooks, and artisanal shops. In recent years, frozen treats containing fresh fruit such as kiwi, watermelon, blueberries, oranges, and strawberries have become more common. In addition, flavors such as chocolate, root beer, and cola are also popular. Some frozen treats even have two sticks, making them perfect for sharing.”
Other countries have issued scented and scratch-and-sniff stamps before, but the 2018 Frozen Treats were the first US stamps to take advantage of this technology. According to the USPS, “The aroma of the Frozen Treats Forever stamps will remind customers of the sweet scent of summer when mailing and receiving letters of love, friendship, party invitations, and other correspondence.” The stamps featured watercolor illustrations by Margaret Berg of California.
Have you ever gone to the Post Office and asked “What cute stamps do you have?” If the answer is yes, this news is for you. The United States Postal Service introduced these whimsical popsicle stamps, its first-ever scratch-and-sniff collection, earlier this summer and they’re still available! Call Frozen Treats, these “forever” stamps feature the artwork of Magrikie, aka Margaret Berg. Stamp lovers, don’t delay.
Frozen Treats are First-Class Mail Forever stamps that will always be equal in value to the current First-Class Mail 1-ounce price.
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